Off a third-party platform, onto their own

A leading rideshare platform needed to move off a third-party email service provider onto an internally engineered tool, then scale production efficiently.

• Completed the migration off the third-party email service provider and onto an internally engineered tool.
• Continued support with deep domain knowledge of the company's needs.
• Built a custom AI email pipeline, using an AI coding assistant and an AI design-to-comms workflow, that lets one team member batch-update more than a hundred templates.
• Automated asset management, template updates, and QA, connected to living brand guidelines so the system adapts as standards evolve.

One person now batch-updates more than a hundred templates, revision cycles are faster, and the team has shifted from manual production to higher-value oversight.